INSIGHT Citizen's Academy

INSIGHT Citizen's Academy

Get your information from the source!  The City of Winchester's INSIGHT Citizen's Academy provides area residents, Winchester business owners and their staff an opportunity to discover their city through interactive, hands-on activities and to gain exposure to the wide range of government services, programs, functions and challenges.


One evening per week
January 5-April 20, 2017
6:00 - 8:00 pm
 (unless stated otherwise)
Held at various City facilities
$30 per person

2017 Registration Form


Familiarize local residents with the various functions of Winchester’s government; encourage continued involvement; enhance residents’ ability to navigate through the complex system of government services, and provide an avenue for open communication with City officials.

“This program was one of the highlights of my life in Winchester.”


At every session, discuss the City’s past, present and future with department leaders and staff.  Get to know the people that make the daily decisions and find out how and, most importantly, why decisions are made.  Government operations can be complicated if you don’t have the opportunity to be a part of the action.  Now you can get inside, get explanations, meet local officials and gain a new INSIGHT into your local government.

“Everyone we met with was very enthusiastic about sharing with us what they do, and explaining a lot of processes. I really liked the fact that they all wanted questions and were eager to answer them.”


Each session lasts approximately two hours.  A welcome reception is held at the beginning and graduation ceremony with a mock City Council meeting is held at the end of the program. 

During the mock council meeting, you have the opportunity to be a council member and discuss and vote on real-life scenarios.  The mock meeting is led by the Council President and Mayor.


Thursday, January 5 (Location: Rouss City Hall, Council Chambers)
6:00 pm - Welcome Reception | Winchester's History

Thursday, January 12 (Location: Rouss City Hall, 4th Floor)
6:00 pm - The Big Picture with City Manager  |  Budget Process

Thursday, January 19 (Location: Rouss City Hall, 4th Floor)
6:00 pm - City's Infrastructure & Capital Projects

Thursday, January 26 (Location: Rouss City Hall, 4th Floor)
6:00 pm - Planning  |  Zoning & Inspections

Thursday, February 2 (Location: Timbrook Public Safety Center, 3rd Floor)
6:00 pm - Police  |  E-9-1-1  |  Tour of Public Safety Center

*Optional* Tuesday, February 7 (Location: Timbrook Public Safety Center, 3rd Floor)
6:00 pm - Emergency Management

Thursday, February 9 (Location: Shawnee Volunteer Fire Station, corner of Weems & Valor Drive)
6:00 pm - Fire & Rescue  |  Tour of Station

Thursday, February 16 (Location: DSS, 24 Baker Street)
6:00 pm - Social Services

Thursday, February 23  (Location: John Kerr Elementary, Meadow Branch Ave)
6:00 pm - Winchester Public Schools  |  Tour of John Kerr Elementary School

​*Optional* Tuesday, February 28 (Location: Regional Jail, 141 Fort Collier Road)
7:00 pm - Tour of Juvenile Detention Center  |  Regional Jail

Thursday, March 2 (Location: Joint Judicial Center, between N. Cameron & N. Kent Streets)
6:00 pm - Constitutional Officers: Sheriff  |  Commonwealth Attorney  |  Clerk of Circuit Court

Thursday, March 9 (Location: Rouss City Hall, Council Chambers)
6:00 pm - Constitutional Officers: Commissioner of the Revenue  |  Treasurer

Tuesday, March 14 (Location: Rouss City Hall, Council Chambers)
6:00 pm - Observe Regular Council Meeting and Work Session

Thursday, March 16 (Location: City Hall, 4th Floor)
6:00 pm - Economic Redevelopment  |  Tourism

Thursday, March 23 (Location: Jim Barnett Park, War Memorial Building)
6:00 pm - Parks & Recreation

*Optional* Tuesday, March 28 (Location: Opequon Water Reclamation Facility, Rt. 7)
6:00 pm - Tour of Wastewater Treatment Plant

Thursday, March 30 (Location: Meet at Rouss City Hall)
6:00 pm - Public Utilities  |  Tour of Water Treatment Plant (transportation provided)

*Optional* Thursday, April 6 (Location: City Yards, 301 E. Cork Street)
5:30 pm - Public Transit (WinTran)

Thursday, April 6 (Location: City Yards, 301 E. Cork Street)
6:00 pm - Public Works  |  Tour of City Yards

Thursday, April 13 (Location: Old Town Welcome Center, 33 E. Boscawen Street)
6:00 pm - Old Town Winchester  |  Parking  |  Tour of Downtown

*Optional* Tuesday, April 18 (Location: Rouss City Hall, Council Chambers)
6:00 pm - Guided historical tour of Rouss City Hall

Thursday, April 20 (Location: Rouss City Hall, Council Chambers)
6:00 pm - Dinner  |  Mock Council Meeting  |  Graduation Ceremony

NOTE: Schedule is subject to change.  INSIGHT participants will be notified of the final schedule prior to the start of the program.

“Great program for new citizens to area and employees of agencies that interact with the city government."

Program Registration   

2017 INSIGHT Registration Form                     
Registration Deadline: January 2, 2017

  • Prior to the start of the program, you will receive the complete program schedule with meeting locations via email.
  • Fee to participate in the INSIGHT Academy is to help cover the cost of materials, transportation and food.
  • INSIGHT alumni are welcome to participate during any portion of the academy at any time.
  • Space is limited to 30-35 participants.  Be sure to register early to reserve your spot.
  • NOTE: Because these activities create obligations for City personnel, we ask that you make every reasonable effort to attend all scheduled events.

“If I were Emperor of Winchester, I would make this program mandatory.”


  • Gain a deeper understanding of how local government works from the people in the government who directly serve you
  • Meet government leaders and staff members and visit various government facilities
  • Understand how you can become engaged in public affairs
  • Participate in discussions with City staff about successes and challenges
  • Serve as a role model for other community residents interested in social change
  • Help foster an environment that contributes to the quality of life for all residents
  • Gain the knowledge needed to become a member of a City advisory board or commission
  • Help build a livable, sustainable community

“Having the opportunity to meet the staff first-hand was the best part - as it made the workings of the government come to life.”


The INSIGHT Citizen’s Academy was created in 2004 in an effort to open communication between the citizens and the City of Winchester. 

The International City and County Management Association (ICMA) featured Winchester’s INSIGHT Citizen’s Academy as a case study at its 2009 leading practices conference.  City Managers from across the country attended the conference to learn about proven programs in other communities so that they may implement similar programs at home.  Being featured at ICMA’s conference is a compliment to the program and an honor for the City of Winchester.

Since 2004, over 300 people have graduated from the program and many have gone on to serve on an advisory board and Council (i.e. Les Veach, John Tagnesi, Milt McInturff, Art Major, John Hill, Kevin McKannan and Bill Wiley). 

You won't believe all there is to discover at the City of Winchester’s INSIGHT Citizen’s Academy!

“Great job by the City. It really makes one feel they can be a part of things.”

Amy SimmonsAmy Simmons
Communications Manager

Rouss City Hall
15 North Cameron Street
Winchester, VA  22601

(540) 667-1815, ext. 1670
Fax (540) 722-3618