Celebrating the Spirit of Travel for National Travel and Tourism Week

Fri, 05/01/2020 - 09:00

~Winchester-Frederick County CVB to highlight the resiliency and power of tourism May 3-9~ 

Beginning May 3, the Winchester-Frederick County Convention and Visitors Bureau (WFCCVB) will celebrate National Travel and Tourism Week with a number of virtual offerings that honor the spirit of travel in recognition of the industry’s strength, selflessness and resiliency, even in the face of adversity. 

Each day of National Travel and Tourism Week, the WFCCVB will push out themed content, videos and virtual tours to support all the diverse sectors of the tourism industry, including historic attractions, outdoor recreation, restaurants, small towns and more. The week will culminate with the Great Virginia Oyster Roast -- a virtual celebration of everything that makes Virginia so special -- and a celebration of the Spirit of Travel. 

The WFCCVB will celebrate the spirit of travel all week long with website updates, social media posts and user-generated content with the following schedule: 

  • Sunday kick-offs the Spirit of Travel with the premiere of a new Winchester-Frederick County Spirit of Travel video and cues up what to expect for the week.
  • Monday: Small Town LOVE will highlight our charming small towns of Stephens City and Middletown.
  • Tuesday: Takeout Tuesday will highlight some creative and unique local takeout options offered up by locally owned restaurants.
  • Wednesday: Iconic Virginia will highlight the area’s historic and iconic buildings.
  • Thursday: Thirsty Thursday will highlight the craft beer, wine, cider and mead produced in our area.
  • Friday: Fresh Air Friday will highlight outdoor recreation and some local spots to safely get out and enjoy the spring weather.
  • Saturday: The Great Virginia Oyster Roast will highlight the oyster industry, craft beverages and local ingredients. Locals are encouraged to order oysters from Virginia oyster farms, Virginia craft beverages, and sides from local farmers markets or restaurants.

During this time, the WFCCVB also encourages consumers to order takeout or delivery from their favorite local restaurants, farmers markets and other local businesses.

“The tourism industry was one of the first to be hit by this crisis, but it will also be one of the first to rebound,” says Justin Kerns, Executive Director of the WFCCVB. “The timing and messaging of National Travel and Tourism Week this year is perfect. People have a stifled desire to travel, and really need to hear and see something positive. Our resilient Winchester-Frederick County community is still here, still as friendly and unique as ever, and more than ready to safely emerge from this situation when the time is right.”

When it is safe to travel again, locally and regionally, travel will be what will move our community and state forward once again, and tourism will be a vital part of Virginia’s economic recovery. In 2018, visitors to Virginia spent $26 billion, which supported 235,000 work opportunities and contributed $1.8 billion in state and local taxes. 

Virginia Tourism has created and released several videos featuring tourism leaders from across the state that explains how vital the tourism industry is to our state and individual communities:

What Does Tourism Mean to You?

Tourism: Revenue Generator

Tourism: Road to Recovery

For more information Virginia Tourism, visit virginia.org.

Created by the U.S. Travel Association, National Travel and Tourism Week is an annual tradition when travel and tourism professionals across the country unite to celebrate the value travel holds for the economy, businesses and personal wellbeing. For more information on National Travel and Tourism Week, visit ustravel.org.

For more information on the WFCCVB, go to www.VisitWinchesterVA.com or Facebook.com/VisitWinchesterVA.